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Strategy decay in the film industry

Started by brisbourne · 6 months ago

At the Library House Mediatech conference yesterday there was a presentation from a company called Slingshot Studios which could be described as a ‘Film2.0 business’.
They described how Hollywood has chased up film budgets to an average of $70m on production and a further ... Continue reading »

4 comments

  • With a dramtic increase in the quality of the video and effects that can be produced in a homebrew way, plus massive online distribution it stands to reason that the movie industry will be impacted by people choosing to do their own thing, find their own heroes, hear good stories not formulaic hollywood hand cranking.
    Having said that I like hollywood blockbusters and the star culture to some extent.
    What is really exciting is the truly distributed story, the ongoing narrative that crosses platforms, games, tv, film, ARG. Its by no means easy to create, but having heard Tim Kring talk about the various Heroes story arcs, the intertwining of individual small properties, like cereal packets with the "mothership" of the tv show. Each experience designed to work both on its own, but still add to the narrative.
    Its exciting and forward thinking entertainment and art for the world we live in now :)
  • “There is no statistical correlation between stars and success,” said S. Abraham Ravid, a professor of economics and finance at Rutgers
    University, who, in a 1999 study of almost 200 films released between 1991 and 1993, found that once one considered other factors influencing
    the success of a film, a star had no impact on its rate of return.

    http://www.nytimes.com/2006/08/28/business/medi...
  • For me, to have a low budget doesn't mean to have a low film result. It depends upon how the whole team materialize the film and its importance to the viewing public. We have so many low budgeted films that won awards though.
  • I agree

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