http://theequitykicker.disqus.com/Nic Brisbourne’s view from London on venture capital and exploiting change in technology and mediaenTue, 18 Nov 2008 13:42:20 -0000http://www.theequitykicker.com/2008/11/18/state-of-the-nation-on-social-networks/#comment-4456585James - niche socnets do monetise better, you are right. To generalise on Henry's comment - anything non-comms will generally monetise better, of which niche socnets focused around an interest area are a good example.nicTue, 18 Nov 2008 13:42:20 -0000http://www.theequitykicker.com/2008/11/18/state-of-the-nation-on-social-networks/#comment-4456584Nic - what about social networks working in a specific vertical like WAYN. Easier to monetise?James PenmanTue, 18 Nov 2008 05:50:38 -0000http://www.theequitykicker.com/2008/11/18/state-of-the-nation-on-social-networks/#comment-4456583I agree. The more effective the communication tool the less useful it is for advertising as people are focused on their own communications. MySpace/Bebo are more about sharing "produced"content than Facebook, which why they are probably marginally more effective for advertisers.HenryTue, 18 Nov 2008 05:46:30 -0000http://www.theequitykicker.com/2008/11/18/state-of-the-nation-on-social-networks/#comment-4456582Ah, good thought Alan, it might be because it is where friends are, and because you don't need to bother with an address book.nicMon, 17 Nov 2008 20:27:37 -0000http://www.theequitykicker.com/2008/11/18/state-of-the-nation-on-social-networks/#comment-4456581It'll be like email, the web 1.0 comms system - huge traffic, has to be run as part of a bigger service. I doubt SocNets are technically faster than email though, I suspect its where friends are, so more likely to get a quicker response.alan pMon, 17 Nov 2008 20:14:08 -0000