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Stealth mode, schmealth mode
http://glinden.blogspot.com
You should dig a few of it's last post.
Vivement lundi.
1) talent retention, and
2) it gives the engineers the opportunity to solve niggles
I suspect that alot of the 20% time goes into creating tools and features that improves the engineer's job rather than products that go onto be sold or even released to the wider internet. Instead they go onto be utilised company wide to improve all the engineers' work.
I see this not only as a maturing of the organisation but a maturing of the management capabilities and leadership in the company. I wouldn't be surprised if there are a few noted departures because they are unable to adjust to the new focus and maturity.
I suspect that Marissa Mayer is a candidate for this. But we shall see.